$79.00 – $85.00Price range: $79.00 through $85.00
Join the gang. The original Sons of Salmon: Fish or Die hoodie is built with grit from heavyweight, ring-spun fleece. Wear the original colours—sales from every hoodie help generate vital gear and funding for volunteer-run community salmon hatcheries across Vancouver Island and coastal BC.
The original fish or die hoodie is back. Inspired by the raw dedication of West Coast anglers, this fleece is an unrepentant tribute to those who live and breathe British Columbia’s salmon fishery.
“Join the gang. Stand up for the salt, back the volunteers, and ride for the fish.”
The recreational fishery is here to stay. When you wear this fish or die hoodie, you represent a crew dedicated to stewardship and sustainable fishing through selective harvesting and mass marking. Sales help supply boots-on-the-ground equipment and incubation gear for volunteer community hatcheries across Vancouver Island and coastal BC so marked coho and Chinook keep returning to our home waters.
Garment Details
- Authentic Blank: Independent Trading Co. SS4500 Premium Midweight Pullover Hoodie
- Fabric Weight: Heavy-duty 8.5 oz/yd² (280 g/m²) 80/20 ring-spun cotton/polyester blend fleece
- Durable Construction: Split-stitch double-needle sewing on all seams, jersey-lined hood, and 1×1 ribbing at cuffs and waistband
- Print Quality: Direct-to-film (DTF) left-chest crest (95 mm) and high-detail back graphic
Size Guide
All measurements are in inches. Swipe horizontally on mobile to view all sizes.
| Size | XS | S | M | L | XL | 2XL | 3XL |
|---|---|---|---|---|---|---|---|
| Width (Across Chest) | 19.0″ | 20.0″ | 22.0″ | 24.0″ | 26.0″ | 27.0″ | 28.0″ |
| Length (Collar to Hem) | 27.0″ | 28.0″ | 29.0″ | 30.0″ | 31.0″ | 32.0″ | 33.0″ |
| Sleeve Length | 33.5″ | 34.5″ | 35.5″ | 36.5″ | 37.5″ | 38.5″ | 39.5″ |
Care Instructions
Machine Wash: Cold water inside-out with like colors.
Drying: Tumble dry low or hang dry to preserve fleece softness and print durability.
Ironing: Do not iron directly over the print decoration.
Sons of Salmon Gear
Heavyweight hoodies & tees built for West Coast weather. Designed on Vancouver Island.
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